Blogs, Case Studies, Reports

Thought Leadership

BWF Zuri is a recognized and respected thought leader in the philanthropic sector.

We are constantly assessing the fundraising landscape and providing timely guidance and insights.

5 Years of $1M+ Gifts: What Can We Learn?

These two articles showcase the power of transformational gifts. One maps trends and analyzes the growing scale and evolving priorities of principal gifts, while a client story brings those findings to life.

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Turning Data into Decisions: Practical Ways to Optimize Your Data Strategy

In this blog BWF Zuri’s Reed Tyler and Terry Callaghan share how data strategy, governance, quality, and accessibility can turn nonprofit data into confident, actionable decisions.

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Beyond Fundraising—Using a Campaign to Activate Volunteers

In this blog, Chris Clark and Michelle green share their insights into how fundraising campaigns can activate volunteers, expand advocacy networks, deepen engagement, and build future donors and leaders.

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Giving Is Personal: Start with the Donor, Not the Ask

In this blog, BWF Zuri’s James Barnard focuses on the first finding from our newest report. Our research into the everyday donor reinforces something that seems obvious but is easy to lose sight of: giving is deeply personal.

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Five Key Takeaways in International Fundraising—A Series: Fund for the Program You Envision

BWF Zuri recently completed an international fundraising program assessment and benchmarking project with several US-based research institutions, resulting in valuable insights into international fundraising. This article dives into the second area of consideration that is key for an effective international fundraising program.

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The Gratitude Gap: A Meaningful Care Experience Does Not Guarantee a Gift

In this blog, Kara Wagner and Jan Weinberg Wood discusses how healthcare organizations can close the gratitude gap by turning meaningful patient experiences into lasting donor relationships.

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Prospect Development: Tips to Build a Smarter Donor Pipeline

This guide will help you enhance prospect development through donor qualification, ethical practices, and tech tips to boost your fundraising success.

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Your Best Future Donors are Already in Your Database

Development teams often spend significant time and money chasing new donors, and that chase is only getting harder. Discover how donor loyalty, capacity, and engagement data can reveal major and planned giving opportunities already in your database.

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Beyond Capacity: Turning Prospect Intelligence Into Principal Gift Strategy

Principal gift fundraising often begins with a deceptively simple question: Who has the capacity to make a transformational gift? But capacity alone rarely tells us who will. Learn how prospect intelligence and principal gift strategy work together to uncover donor motivation and inspire transformational giving.

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The Philanthropic Agenda

The Philanthropic Agenda

For any organization considering a major fundraising campaign, developing a strong case for support is critical to the campaign’s success. How do you sift through great ideas for the gems that get funded to advance the mission of an organization?

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