Creating successful programs for base giving and mid-level giving
Effective university fundraising requires strategic donor engagement and teamwork. Use these tips to create a stronger fundraising and marketing approach.
BWF Zuri recently completed an international fundraising program assessment and benchmarking project with several US-based research institutions, resulting in valuable insights into international fundraising. This article covers how consistent structures, clear portfolios, shared metrics, and team-based goals drive international fundraising success.
Donations to U.S. charities in 2025 reached an estimated $617.20 billion, a new high. Read more critical insights and findings from Giving USA 2026.
Strategic annual giving planning must extend beyond the campaign calendar. It requires us to understanding donor behavior, building plans around audiences, and thinking intentionally about what a supporter experiences between solicitations. This article walks through three ways to build a more strategic annual giving program.
BWF Zuri recently completed an international fundraising program assessment and benchmarking project with several US-based research institutions, resulting in valuable insights into international fundraising. This article provides an overview of that research and introduces the topics that we’ll dive deeper into in the coming months.
Donor expectations are rapidly evolving. A personalized giving experience with curated outreach and relevant messaging should not be considered a goal—it is a must-have. This article covers how to move beyond one-size-fits-all outreach to building more thoughtful, personalized relationships at scale.
Explore the ins and outs of fundraising for medical research, including how it works, strategies to reach your goals, and best practices to achieve success.
Annual giving enables your nonprofit or university to achieve its goals more efficiently. Learn everything you need to know about annual giving in this guide.
The One Big Beautiful Bill Act (OBBBA) introduces a new layer of complexity to healthcare operations—one that, while not aimed directly at philanthropy, has meaningful implications for charitable giving, donor behavior, and the financial strategies that support patient care. Here’s how healthcare and development leaders need to be reassessing their strategies as policies change.
